I would create a table of key words to store values like Wendy's,... For
instance using the Customers table in Northwind:
Create a table "tblKeyWords" with a single text field "KeyWord". Add key
words of "Manager" and "Sales". Then create a query with SQL of:

SELECT Customers.*
FROM Customers
WHERE (((Customers.CustomerID) Not In (Select CustomerID FROM Customers c,
tblKeyWords k WHERE c.ContactTitle like "*" & k.KeyWord & "*")));

This will display all the customer records where Manager and Sales are not
in the ContactTitle field.